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CASE COMPETITION

What is the AMA Case Competition?

The AMA Collegiate Case Competition is a year-long event that brings together top marketing students to work on a business challenge submitted by a sponsoring organization. The Case sponsor provides a detailed marketing problem and is looking to gain the perspective of AMA students. They develop a marketing strategy in this nationally recognized competition.

Company (Sponsor/Client)

More Information About the Case

Why Should You Participate?

Provides AMA undergraduate members the opportunity to work together on a problem that typifies a real-world marketing challenge.

 

The very best marketing student get great exposure from some of the biggest marketing companies and build connections with them.

What to Expect?

Must be a National AMA member.

You will be assigned a team based on your interest:

    Research​

    Strategy

    Creative

Must be committed to attending 1-2 weekly team meetings (meetings are 1 hour).

Must be committed to finishing assigned tasks.